Whether you've been riding with us since the early days or you've just discovered us on your FYP, we thought it was time for a proper reintroduction. We're Technic Cosmetics, an award-winning, cruelty-free makeup brand born in the UK. We're here to prove that good-quality makeup doesn't need a luxury price tag and that experimenting with beauty should always be fun, inclusive, and accessible.
Who Are We?
We make affordable, cruelty-free makeup that performs. No luxury price tags, no celebrity mark-ups or compromises, just products that do what they're meant to do and make you feel good while wearing them.
From everyday makeup essentials to bold, on-trend and limited-edition collections, Technic is here for every version of you. Soft glam, full glam, barely-there makeup or full creative expression. We've got you covered.
A Little Throwback
Technic Cosmetics launched in 90s Britain, when beauty was changing fast, and self-expression was front and centre. From day one, our mission was simple. Make makeup accessible to everyone without sacrificing quality or affordability.
Some of you may remember us from your first-ever makeup set. Our train cases and gift sets were ICONIC, and we still sell them today, with many receiving their first taste of Technic as a perfect stocking filler!
As trends evolved and the beauty industry grew, we stayed focused on what matters. Creating budget-friendly makeup that allows you to try new trends, experiment with colour, and build a makeup bag you love without breaking the bank.
That mission still drives everything we do today.
How We Keep Makeup Affordable
Years of industry experience have enabled us to build strong relationships with suppliers. We manage production efficiently by working directly with our partners and dedicated teams in the Far East. This way, we can maintain high quality without middlemen inflating prices, and pass those savings on to you.
Our packaging is bold, functional, and minimal, keeping costs low while still looking great. Sustainability is important to us, so our Green team works hard to reduce plastic wherever possible. Many of our products use rPET or paper alternatives. Read more about our sustainability journey.
What We're About
We believe makeup should be fun, inclusive, and accessible to everyone. No rules, no limits, no judgement.
We are proudly cruelty-free, vegan-friendly, and PETA Approved. None of our products are tested on animals, and all of our formulas are made without animal-derived ingredients. Because looking good should never come at the expense of animal welfare.
We also know our audience. You're not looking for overpriced products hyped by celebrity endorsements. You want products that perform, look amazing, and fit your budget. That's why we collaborate with trusted beauty lovers, creators, and influencers who genuinely use and love our products.
Your feedback shapes our brand. Many of our product ideas, collections, and improvements come straight from DMs, comments, and reviews. We love seeing your creations and celebrating your looks. Follow some of our talented creators here, check out their must-have products, and get inspired!
More Than Just Makeup
Technic isn't just a makeup brand. It's a community. We love seeing how you use our products, sharing tutorials, and celebrating individuality in all its forms.
Follow us on social for makeup inspiration, tutorials, and new releases, and become part of the Technic family.
What's Next
We're here to keep delivering affordable, cruelty-free and vegan-friendly makeup that performs, keeps up with trends, and lets you be unapologetically you.
Whether you're restocking your favourites or trying something new for the first time, welcome or welcome back to Technic Cosmetics.
